• Lance EC’s platform partners

• We conduct due diligence and early introductions to learn about each other

• Based on first discussion, potential partner provides responses to key questions and initial e-commerce merchandising and investment plan

• Lance EC conducts thorough analysis and provides first draft of operations plan

• Lance EC presents operations plan to potential partner and aligns overall e-commerce strategy

• Partner reviews the plan and begins contract negotiation 

• Lance EC finalizes the operations plan

• Partner and Lance EC sign mutually aligned contract and kickoff official cooperation

• Lance EC creates full-time dedicated team for partner

• Lance EC is in close contact with partner’s marketing and supply chain team to align merchandising planning and design of the e-commerce store

• Lance EC together with partner meets with platform senior management to align on strategy and merchandising plan

• All parties align on official launch date of store and investment resources required for successful launch

• Partner’s e-commerce store goes live